How We Engineered a #1 Google Ranking for a Dhaka Service Brand
Client Industry: Corporate Facility Management (B2B Service)
Service Stack: Advanced Technical SEO | Local Map Domination | Content Authority
Timeline: 5 Months
1. THE EXECUTIVE SUMMARY
Being the “Best” offline doesn’t matter if you are “Invisible” online.
Our client was a leading corporate cleaning and pest control service in Gulshan, fully ISO certified. Yet, they were 100% dependent on expensive Paid Ads. When they stopped paying Google, their phone stopped ringing. Their goal was audacious but simple: Total Organic Independence.
2. THE DIAGNOSIS: A BROKEN FOUNDATION
Despite having a visually nice website, it was virtually unreadable to Google.
Keyword Cannibalization: Multiple pages were competing for the same keywords, confusing Google’s AI.
No Local Footprint: Google didn’t know they served premium areas like Banani or Baridhara. They lacked the “Geo-Fencing” signals required for B2B ranking.
Toxic Backlinks: Years of cheap SEO had built a “Spam” profile that was holding them back.
3. THE HENA TECHNOLOGY STRATEGY
We moved away from generic “keyword stuffing” and implemented a Semantic & Authority Framework.
Phase A: Technical & Geo-Targeting
We fixed 450+ crawl errors. Then, we implemented Local Business Schema Markup (JSON-LD) code. This gave Google explicit instructions: “This business serves Gulshan, Banani, and Motijheel.” We turned their website into a GPS beacon for local clients.
Phase B: Intent-Driven Authority
B2B clients don’t search for “Cleaners.” They search for “ISO Certified Industrial Cleaning Pricing.”
We deleted fluff content and built 20+ “Power Pages” answering these specific, high-ticket questions. We established the client not just as a service provider, but as an Industry Thought Leader.
4. THE RESULTS: MARKET DOMINATION
We achieved what looked impossible in 5 months. The client transitioned from “Paid Traffic” to “Asset-Based Traffic.”
- Google Monopoly:They now rank #1, #2, and #3 for their main money keywords. They occupy the entire top fold of Google.
- Inbound Call Explosion:Inbound calls from the Google Map Pack increased by 650%.
- Cost Savings:The organic traffic they now get for free has a commercial value of $3,500 USD per month (if bought via Ads).
- Conversion Quality:Since leads come from specific search queries, the conversion rate is 3x higher than social media leads.
